Getting down and dirty with QWERTY

To stand out and appeal to the best in tech, boring advertising need not apply.

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Toy takeover makeover

Nostalgia overload: I was hired to redo Mattel’s corporate website.

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A great cup of coffee, without the jitters

Purity Coffee is on a mission to make healthy coffee.

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Healthcare for humans

Blue Shield of California steps away from wellness cliches and health insurance sameness.

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Services

Whether you bring me in for project-based work or as an embedded partner on your team, I have the skills and experience to meet a wide range of creative needs.

  • Over 10 years of experience managing designers, writers, external agencies, photographers, and more. I hire top talent and support them personally and professionally.

  • I combine visual design, concept development and strategic thinking to deliver impactful work based on a shared understanding of business goals and user needs.

  • I develop and manage Brand guidelines to clearly define uses for logos, typography, color palettes, photography and video, voice and tone, and much more.

  • I have spent decades mastering the print process, including packaging design, brochures, direct mail, out-of-home, signage, corporate identity, and more.

  • My work experience includes responsive web design, email marketing, interactive PDFs, and more. I thrive as a Visual Designer, and am comfortable writing HTML and CSS.

  • Leveraging Salesforce Marketing Cloud, Marketo, and other ESPs, I’ve designed accessible, responsive email campaigns and overseen teams responsible for enterprise-scale member acquisition and engagement.